RUNGP AI

The AI platform built for the running industry.

Connect AI to your runners, your data, your communications and your business — across every channel, through one connected platform.

Built For

RUNGPAIThe intelligence layer

Connects To

Registration

Participant data

Connected across

SMS
EMAIL
WEB
SOCIAL
VOICE
WHATSAPP
Beyond the Chatbot

A website chatbot sees a website conversation.AI Pacer sees the runner relationship.

A runner may ask a question on your website today, reply to an email tomorrow, send an Instagram DM next week, and text you on race morning. AI Pacer brings those conversations into RUNGP so your organization can engage runners across the relationship — not just inside one chat window.

Website ChatbotOne channel
Runner
Website
Chatbot
Answer
Interaction ends

One channel

One interaction.

Connected Through RUNGPOver time
Website
Email
Instagram
SMS
Web Voice
RUNGP AIAI PacerOne continuing relationship

Connected through RUNGP

A continuing runner relationship.

What makes that connected intelligence possible?

The Runner Data Hub

AI is only as smart as the context it can access.

RUNGP brings available runner and customer data, conversations and engagement into one CRM — giving AI Pacer the context to understand who it's helping and what should happen next.

Sources

Registration

Participant + event data

Commerce / POS

Customer + purchase data

Website + Forms

Leads + inquiries

Email + SMS

Runner communications

Social

Instagram + Facebook

Conversations

Web Chat · Web Voice · Phone · WhatsApp

Runner Profiles

Contact + engagement history

RUNGPRunner CRM+ Engagement Hub
RUNGP AIAI PacerUses context
Actions
Answer with context
Update runner record
Trigger workflow
Follow up
Escalate to your team

Keep the platforms you already use. We'll connect the data.

RUNGP works alongside the registration, commerce and other technology your organization already uses, bringing available connected data into the same CRM where your runner and customer conversations and engagement live. AI Pacer can then use that available context to deliver more relevant conversations and actions.

Operational Framework

Listens. Understands. Decides. Acts.

A unified operational loop built for runner conversations, customer engagement and workflows across the running industry.

01

LISTENS

Connected Runner Conversations

Monitors conversations across SMS, Email, Web Chat, Web Voice, Instagram, Facebook, Phone and WhatsApp in one platform.

RUNGP Platform
02

UNDERSTANDS

Runner Context + Knowledge

Uses available runner or customer history, registration and purchase data, event details and organizational knowledge.

RUNGP Platform
03

DECIDES

Action Selection

Determines whether to reply instantly, access available CRM context, launch an approved workflow or notify your team.

RUNGP Platform
04

ACTS

Executes in RUNGP

Sends replies, updates contact records, triggers approved workflows and hands off to your team when needed.

RUNGP Platform
From Conversation to Action

Most AI answers questions.AI Pacer can do something about them.

AI Pacer doesn't just generate a response. Because it operates inside RUNGP, it can use available runner context, access organizational knowledge, update records, trigger workflows, notify your team, and continue the conversation.

Runner

“Where do I pick up my bib, and can you text me the details?”

RUNGP AIAI PacerProcesses request
1Understands

Uses available context inside RUNGP

Runner identified
Event identified
Packet pickup information available
Conversation context available
2Decides

Determines the appropriate next step

Answer directly
Use approved event information
Send details by SMS
Trigger an approved workflow
Escalate when human help is needed
3Acts

Executes through RUNGP

Send the runner a response
Send packet pickup details by SMS
Update the contact record
Trigger approved follow-up
Notify or assign staff if needed

Your team stays in control.

AI when you want it. Your team when you need it.

Unified Channels

Every runner channel, managed in one place.

Meet runners and customers wherever they communicate — across messaging, email, web, social, voice and WhatsApp — while keeping conversations connected through RUNGP.

SMS

Direct 1:1 messaging, updates and automated follow-up.

Email

Runner and customer communication, updates and automated email flows.

Web Chat

On-site AI conversations for questions, information and support.

Web Voice

Direct AI voice conversations right through your website.

Instagram

Direct message responses for runner and customer inquiries.

Facebook

Page inbox conversations and participant or customer support.

Phone

AI-assisted phone conversations with human handoff when needed.

WhatsApp

Connected messaging for runners, customers and international audiences.

Your AI Pacer

Your AI Pacer. Your brand. Your voice.

Configure AI Pacer around your organization — from its identity and personality to what it knows, how it responds and when your team takes over.

AI Pacer Configuration

Build your runner-facing agent

Live preview
Identity

Agent Name

Pegasus

Organization / Event

BMW Dallas Marathon

Welcome Message

Hi! I'm Pegasus — how can I help?
Brand & Personality

Personality

HelpfulKnowledgeableFriendlyEnergetic
Knowledge

Approved knowledge sources

Race FAQsRegistration PoliciesCourse InformationEvent ScheduleOrganization Knowledge
Rules & Actions

Behavior

Approved ResponsesWorkflow ActionsHuman EscalationTeam Notifications
Pegasus

BMW Dallas Marathon

Powered by
RUNGP AI Pacer

Runner

“Where do I pick up my bib?”

Pegasus

Packet pickup is at the Health & Fitness Expo. I can send you the details.
Configuration → Runner experience

AI Pacer is the technology. Your organization creates the agent your runners experience.

The RUNGP AI Ecosystem

AI for your runners. AI for your team.

AI Pacer brings AI into the runner relationship. Across RUNGP, additional AI tools help your team build, communicate, create, analyze and manage your business from the same connected platform.

AI Studio

Build your race website with a prompt.

Describe the website you want and AI Studio can create the structure, pages, sections and content for you — directly inside RUNGP. Start from an idea, refine it conversationally, and launch without starting from a blank page.

“Create a modern website for our half marathon with registration, race details, course information, FAQs and sponsor sections.”

AI Studio promptGenerating
RegistrationRace DetailsCourse InfoFAQsSponsors
Ask AI

Ask your business anything.

Use natural language to explore information inside RUNGP, get answers, summarize activity and surface insights without digging through screens and reports.

Email AI

Write better emails, faster.

Draft and refine email content with AI directly inside your workflow — from race announcements and participant updates to promotional campaigns.

Content AI

Create content on demand.

Generate and refine marketing copy for campaigns, websites, social posts and runner communications while keeping your team moving faster.

Review AI

Turn feedback into action.

Use AI to help manage reviews, understand participant feedback and respond more efficiently while protecting the runner experience.

One Connected Platform

AI for runner conversations. AI for your team. AI for your marketing. AI for your entire organization.

Built for the running industry. Connected through RUNGP.

Frequently Asked Questions

Questions about RUNGP AI?

Everything you need to know about how RUNGP AI, AI Pacer and the RUNGP platform work together.

RUNGP AI

Experience AI Pacer for your organization.

See how RUNGP AI Pacer can connect your runner conversations, data and workflows through one platform.